profile.name

Alastair Preacher

I'm a Chief Product Officer and advisor with multi-sector B2B & B2C experience. I’ve worked across strategy consulting, corporates, scale-ups, and start-ups, including co-founding a Web3 payments business. My strengths lie in strategy, customer experience, and delivering commercial impact.

I enjoy working on:

• Businesses at an inflexion point: redefining ICP, launching products, expanding into new markets.

• Overcoming inertia: developing product-market fit, addressing momentum slowdowns, or optimizing in-flight portfolios.

• Building/restructuring product, design, and engineering teams, and implementing processes suited to the business's scale.

I thrive in early-stage environments as a player-coach and have experience navigating later-stage complexities, including managing stakeholders, technical challenges, and teams. I can support in a hands-on or advisory capacity.

Roles

Fractional leader

Advisor

Disciplines

Product

Location

London, UK

Available for
Remote work with teams across EMEA
Hybrid work up to 25 miles from my location
On-site full-time up to 20 miles from my location
Verticals

Crypto

Fintech

Payments

Retail

Models

B2C

B2B

B2B2C

Stages

Seed

Early

Growth

Expertise

Handling layoffs

Maintaining pace

Operational efficiency

Operations and processes

Planning and roadmapping

Product discovery

Product strategy

Recruiting and interviewing

Scaling

Stakeholder management

Tackling technical debt

Team culture

Tooling