(She/Her)
An experienced fractional product leader, with a track record of shaping high-impact product strategies and scaling teams. Helping organisations in Travel, Property, Fashion, Loyalty, Social Care, and Special Educational Needs, she has worked across both B2C and B2B businesses, helping them refine their product vision, drive growth, and embed high-performance practices.
Anna provides fractional product leadership, hands-on consulting, and coaching, partnering with startups and scale-ups to bring structure, clarity, and momentum to their product functions.
Anna is also a writer, and mentor, sharing insights on product management, leadership, and organisational design. Recognised for her pragmatic and results-driven approach, she has earned praise from founders and executives for her ability to deliver focus, momentum, and measurable impact.
Fractional leader
Advisor
Product
London, UK
Ecommerce
Healthtech
Marketplaces
Proptech
Social impact
Travel
B2C
B2B
Early
Digital transformation
Handling layoffs
Maintaining pace
Operations and processes
Org design
Performance management
Planning and roadmapping
Product discovery
Product strategy
Recruiting and interviewing
Stakeholder management
Team culture