profile.name

James Gurd

I'm an ecommerce strategy and technology selection consultant with more than 20 years’ experience working with B2C and B2B brands including FatFace, House of Fraser, Mars, Samsung, The Wine Society, Victoria Beckham, RSPB and Dr. Barbara Sturm. I help organisations deliver ecommerce growth based on realistic plans and budgets.

Key services:

(1) Helping DTC and B2B brands fix issues, prioritise roadmaps, upskill their teams and build relevant team structures to support their growth plans.

(2) Guiding organisations through the complexities of building their ecommerce tech stack, with specialist skills in vendor & agency selection and hands-on implementation project leadership for replatforming projects, providing technology agnostic advice.

Roles

Fractional leader

Advisor

Disciplines

Product

Location

London, UK

Available for
Remote work with teams across The World
Hybrid work up to 25 miles from my location
Verticals

Ecommerce

Marketing tech

Platforms

Retail

Models

B2C

B2B

B2B2C

Stages

Early

Growth

Exit

Mature

Expertise

Digital transformation

Operational efficiency

Planning and roadmapping

Product discovery

Product strategy

Scaling

Stakeholder management