I have a decade of experience driving commercial success by building and scaling digital products in B2B and B2C markets, utilising brand strategy, market insights, agile methodologies, and UX research.
I've led Eneco’s launch of a dynamic energy tariff and new app features, worked with the Blue Light Card’s CPO to re-platforming to create additional income streams, scaled Nesta’s “Visit A Heat Pump” from prototype to nationwide service and have worked for the Royal Navy as product lead for their new website, significantly increasing recruitment KPIs.
At Omnicom’s HYD agency, I led Product Strategy, UX Research, and Innovation, overseeing launches for clients like GSK, Tommee Tippee, and esure.
I integrate into teams, bridge leadership gaps, and deliver complex digital services through deep customer understanding and technical expertise. Clients value my ability to balance vision with execution and engage in detailed technical discussions to drive product revenue.
Fractional leader
Advisor
Product
Bristol, UK
AI/ML
Cleantech
Climate tech
Defense
Energy
Femtech
Greentech
Healthtech
Insurtech
Marketing tech
B2C
B2B
B2B2C
Enterprise
Pre-seed
Seed
Early
Growth
Exit
Mature
Cloud migrations
Digital transformation
GTM strategy
Maintaining pace
Org design
Performance management
Product discovery
Product strategy
Recruiting and interviewing
Scaling
Stakeholder management
Team culture
Working with the board